Black Bay Horse Farm logo

A rebrand for a modern equestrian farm

Overview

The Black Bay Horse Farm is an equestrian farm from Luskville, QC. They offer horse training, lessons, and camp. The goal of the rebrand was to bring their brand to the modern era and attract serious riders.

Logo

The three lines that converge in the horse draws the viewer in and suggests to the viewer that an adventure awaits. They are also kept simple to achieve the desired modern look.

Black Bay business cards mockup

Below are a few sample pages from the Black Bay Brand Manual.

Black Bay Brand Manual page 1 Introduction Black Bay Brand Manual page 2 Logo dos and donts Black Bay Brand Manual page 7 Alternative logo Black Bay Brand Manual page 3 Logo Colours Black Bay Brand Manual page 6 Typography Black Bay Brand Manual page 8 typography application

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